Beauty/ Reviews

My Favourite Cruelty-Free Beauty Products

Hi everyone, today I wanted to share with you my favourite cruelty-free beauty products. As many of you know, veganism is not a diet, but a way of living. Since becoming vegan I have started to swap out a lot of my old makeup and skincare with new cruelty-free brands. These products are not only great for the environment, but they’re 100% better for you and your body. If you look at the ingredients on some of your skincare products you’ll find items you can’t even pronounce. Why would be put these harmful skincare and makeup products on our body? More and more brands are starting to realize the demand for cruelty-free beauty products, so next time it’s time to pick up a new mascara or cleanser, look out for a vegan alternative! Being kind doesn’t have to be expensive, so a lot of the brands I am sharing with you today are affordable and work extremely well.

Innisfree Super Volcanic Pore Clay Mask

I love treating myself once or twice a week to a deep cleansing face mask. After searching the internet for an inexpensive and cruelty-free pore mask, I stumbled upon Innisfree, a Korean cosmetic brand. While not all the products from Innisfree are vegan (don’t worry, this mask is 100% vegan), it is Korea’s first natural cosmetic brand (something I can get on board with). From reading the reviews on Amazon and watching a few YouTube reviews, it sounded promising. While it isn’t the largest container of face mask, a little goes a long way. After I take a shower, I like to take a clean synthetic brush and apply a thin layer over my face. Leave it on for 10-15 minutes (until it dries), and rinse off with a warm cloth. I love this mask because it doesn’t dry out my skin and my skin feels extremely fresh and clean after use. Put on your face mask, grab a snack, a glass of wine, pop on a chick flick, and you’re set for the night!

I purchased my Innisfree Super Volcanic Pore Clay Mask off of

Tom’s of Maine Simply White Peppermint Natural Toothpaste

So I wasn’t sure if toothpaste counted as a beauty product, but to me, beautiful teeth go well with everything (too corny?). I heard a lot about the Tom’s toothpaste line, so I decided I’d give it a try. One thing I don’t like about normal toothpaste is how harsh it feels in my mouth. The aggressive mint taste used to leave me in tears if I put too much on my toothbrush. I don’t know if that’s because of the fluoride, but I no longer have to deal with that because of this toothpaste. I opted for the peppermint, but Tom’s has a variety of flavours to choose from. I love how natural tasting it is, but it still can tackle any morning breath. I don’t think I can go back to using my old toothpaste after this.

I purchased my Tom’s of Maine Simply White Peppermint Natural Toothpaste off of

Butter London Nail Lacquer: Jack the Lad (left), Ta-Ta! (right)

I used to be the biggest nail polish junkie growing up. In high school, I would come to class with a new nail polish colour every 3 days. After first year university and having no time to paint my nails, I began to throw out a lot of my old nail polish. One nail polish brand I’ve always loved however is Butter London. Butter London is cruelty-free, but not all products are vegan. Luckily all their nail lacquers are vegan excluding 2 shades. These nail polishes are extremely opaque, creamy, and can last on your nails for over a week! Perfect for all you busy people out there who don’t have time to paint their nails a new colour every 3 days. These are not cheap nail polishes, but to me they are worth investment. Get a few staple colours and you’re set!

I purchased these in store at Nature’s Emporium and Holt Renfrew, but you can find these on the Butter London website.

E.L.F Shadow, Brow, and Liner Palette

Now to makeup! One brand that is a vegan’s dream is E.L.F. Not only are they extremely inexpensive, but there are tons of great products in their line of makeup. I really love this palette because not only are the colours wearable and matte (I only wear matte colours), but they are buttery and go on really well. There is some fallout, but not a ton where it’s impossible to use. As the name of this palette mentions, it’s versatile, so you can use this for your brows (which I have done), and the darker shades can be used as natural coloured liners.

Swatches of the E.L.F Shadow, Brow, and Liner Palette

E.L.F hasn’t always been cruelty free, but over a year ago they made sure to produce brushes that use no animal hair. I really admire brands like E.L.F because not only are they kind to the planet, but they make it easy for people to purchase cruelty free products at an affordable price (no excuses as to why you can’t be vegan people). I’d say 80% of my beauty collection is from E.L.F, and you guys know this because of the makeup tutorials and hauls I post which majority of the products are by them.

I purchased the E.L.F Shadow, Brow, and Liner Palette on the E.L.F Cosmetics website.

E.L.F Long Wear Baked Highlighter in Moonlight Pearls

Everyone these days wants a good glow and the best way to achieve is with a banging highlighter. The E.L.F cosmetics baked highlight is a one of the most natural and pretty highlighters I have ever used. I like to wear this on the high points of my cheeks to bring some life back into my face (especially on those nights where I don’t get enough sleep). The highlight itself is finely milled which I enjoy since I’m not into having huge chunks of glitter on my face. I’ve gotten tons of complements when I wear this, so if you’re in the market for a highlighter, this might be the one for you!

To purchase the E.L.F Long Wear Baked Highlighter in Moonlight Pearls visit

The Merry Hempsters Vegan Hemp Lip Balm – Natural

I’m not someone who’s big on lip products, but I do love a good lip balm. While in Portland this summer I found myself at Food Flight!, an all vegan grocery store that also sells cleaning and beauty products. It’s hard to find a lip balm that actually repairs your lips and I love that this one not only hydrates, but it keeps them soft even after it wears off. It has a slightly oily finish, but as it sits on your lips it soaks in. If you’re someone who’s not a big fan of fragrance in their beauty products (I personally am not), then this is a great brand to check out. They have a variety of flavours, but non of them are over powering an artificial smelling.

You can find The Merry Hempsters Vegan Hemp Lip Balm on

So as you can see, carrying a cruelty-free beauty bag isn’t impossible. You can both help the environment and be kind to your wallet with no effort at all. I hope this post encouraged you to take a look at your beauty stash and see what you can swap out to make your collection vegan and cruelty-free. If you like these kind of posts let me know by telling me on my social media, linked in the sidebar. See you all next time!

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